A serving of Fruit Loops has 12 grams of sugar. When you are reading a label, compare the sugar content to this to decide if it is something you should buy. No matter how many calories an item has, if it contains excess sugar, it will get in the way of your fat loss. The body cannot process fat loss effectively in the presence of excess insulin, so keeping sugar levels moderate is one of the greatest things you can do to reach your goals. If you are choosing a packaged food, look for items with 5 grams of sugar or less. Kind now makes a line of “nut and spice” bars with 5 grams of sugar or less.